A cost of fundraising between 10 and 25% of your campaign goal is reasonable in terms of the metrics most funders apply to campaign fundraising. Hiring a feasibility study and – if needed – an internal readiness study will make sure that your investment is well-considered.
Read MoreAll donors, especially major donors, want to plan ahead for their biggest gifts. Here are a few things you can do fairly quickly to develop your donors’ expectations.
Read MoreThe planning phase for most campaigns is 2 to 3 years, and there’s no shame in taking even longer. Taking the near-term pressure off is very helpful to clear thinking.
Read MoreIn this post, I cover one of the three most important considerations the leadership of any group pondering a capital campaign should place front and center: Investment funding available for the campaign activity.
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