Fundraising Insights

This site contains over 40 articles authored by Dianna, each containing insights into fundraising and reflecting the categories below. Use the Search function at the bottom of this page for other topics. Get new articles in your Inbox every month or so by subscribing below.

All Fundraising Insights
Board Members & Fundraising
Understanding Donors
Capital Campaign Preparation
Staff Leadership in Fundraising
The Right Fundraising Strategies
Planned Giving
Featured
Want to confuse and annoy your donors? Didn't think so...
Want to confuse and annoy your donors? Didn't think so...

It's tempting to do what so many others do by using the “gift matching" concept and language. But using it can lose our appeal in a rushing waterfall of other similar pitches, especially on Giving Tuesday.

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Can your group afford to have a Fundraising Gala?
Strategy, Staff Leadership, Board Members
Can your group afford to have a Fundraising Gala?
Strategy, Staff Leadership, Board Members

Fundraising galas are notorious for bringing in gross income that gets consumed by the expenses of the event, both outright and in opportunity cost. Your leadership can figure out the ROI of your recent galas, including staff and volunteer time as expenses, to make a good decision going forward.

 

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Strategy, Staff Leadership, Board Members
 

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