The number and profile of “people served” is close to the heart of most nonprofit missions, but how are those factors important in choosing the mix of fundraising programs to develop over time?
Read MoreIf you can afford only one development professional, that person should probably have skills and experience in building an annual fund, focusing mostly on mass individual giving – building your donor base in terms of numbers and trying to move donors up in their giving.
Read MoreA gift to your organization may make one of your supporters a major donor to you, while the same gift to their alma mater puts them in the lowest level gift club. There’s not one dollar amount that defines a major gift, even for one organization. But there are rules of thumb.
Read MoreOrganization leaders often realize they need to build a major gifts program. Specifically, they need donors to give occasional special gifts to invest in the organization in ways that no one else can or will invest. They also need donors who believe in the organization’s mission fundamentally, and will give significant gifts to sustain annual operations. But what does it take?
Read MoreHere are three factors to consider when determining the right mix of funding for your group: the composition of your board, the age of your group, and the nature of your mission and work.
Read More