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How to steward your donors? ASK them!

April 16, 2021 by Dianna Smiley in Understanding Donors, Strategy, Capital Campaign, Staff Leadership, Planned Giving

Most gifts come from donors who've already given, not new donors. This article is about how we treat these valuable people, helping them give more, now and in the future.

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April 16, 2021 /Dianna Smiley
Fundraising, Giving, major gifts, Board members, Capital Campaign, fundraising communications
Understanding Donors, Strategy, Capital Campaign, Staff Leadership, Planned Giving

Has “Generosity” lost its power?

October 30, 2019 by Dianna Smiley in Board Members, Capital Campaign, Staff Leadership, Understanding Donors

Used too often and without thought, “generous” and “generosity” lose their power. Do we cheapen these words by calling every donor “generous”?

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October 30, 2019 /Dianna Smiley
fundraising communications, donor recognition, donor solicitation
Board Members, Capital Campaign, Staff Leadership, Understanding Donors

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